Branding

Michelle Rothmeyer
Content Strategist
TMA+Peritus
02.03.12

Ok, I’m channeling a little Gertrude Stein here, but after hearing a recent report on NPR about the iconic Oreo cookie, I too had to ask, “If an Oreo isn't round and black and white and crazy...

Shawn VanDalfsen
Business Strategist
TMA+Peritus
Branding
01.09.12

Talk to a few business or marketing people throughout the year and you will find that the word “branding” has nearly as many definitions as the word “love.” Some organizations understand branding...