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A NEW FEBRUARY FRONT LOBBY CONFESSIONALS IS HERE! Sales and marketing expert, Tom Marks, explains the importance of storytelling as part of the sales process, how it can increase engagement, why it works, and the neuroscience behind it.

Tom Marks, Author, Speaker and America’s Sales & Marketing Thought Leader explains how Mil-Gen Z is fast becoming the most powerful buy segment in the U.S. Tom cautions that every company must be prepared to court Mil-Gen Z today. 

In the second part of this Front Lobby Confessional, Tom offers a few tips on turning your website into a lead generating, revenue-capturing sales funnel. This from the company that was named one of the Top 30 Best Website Design Firms in the U.S.

Tom Marks explains the TMA+Peritus approach to turning your website into a lead generating sales machine, how it’s done, and why it’s one of the reasons TMA+P was named one of the Top 30 Best Website Design Firms in the entire United States, not by one independent research company, but by two different companies. This is another must-watch Front Lobby Confessional.

Tom Marks, author, speaker and thought leader, sets the record straight for content marketers who believe that content marketing drives thought leadership, when, if fact, it’s really the other way around. Another must-watch Front Lobby Confessional.

TMA+P was recently named one of the Top 30 Best Website Design Firms and Top 30 Best Digital Marketing Agencies in the U.S. by two independent research and audit bureaus. Seattle-based Expertise.com and Chicago-headquartered UpCity, both named TMA+Peritus to the Top 30 distinction. No other Wisconsin company, in either category, made the rankings.

I’m honored to have been selected to open the new DreamBank of Madison with my award-winning keynote address: Of Socrates, Plato & Aristotle: How Thought Leadership Drives Stronger Sales, Marketing & Corporate Ethics.

In this week’s episode of Front Lobby Confessionals, Tom Marks talks about sales research and how it supports his trademarked Critical Insight Selling™ technique that sells your wisdom and industry knowledge rather than old-school features and benefits. If you want to sell more and sit on the sidelines less, this episode is for you.

For nearly 18 years, TMA+Peritus has been designing and developing websites for companies across the country as well as several sites in Australia. Many of the websites and digital projects have been for leading national and international brands like Foot Locker, McDonald’s, American Family Insurance, Eastbay, PowerSchool, FIS Global (SunGard), the California Avocado Commission, Rakuten OverDrive, Finish Line Sports, Leggett & Platt, Lion Apparel and the National Mango Board.

For centuries, men have behaved badly. To fraternity pledges; to rival sports enthusiasts; to servers and flight attendants; to people who don’t share their worldviews; to the homeless; and to the helpless.

And, of course, to women.