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Slideshare unites the need-to-know of the Internet with the intuitiveness of PowerPoint to attract 60 million visitors each month — many of them high-level business decision-makers. Check out 14 benefits and 7 best practices to increase your share of new business.

The word skeuomorph (pronounced “skew-o-morf”) has been popping up frequently this year as Apple’s introduction of the iOS 7 graphical user interface has people talking about its demise. In the language of design, skeuomorphs simulate “old school” technology to make newer technology seem more friendly and familiar.

Parallax design is the illusion of depth created by layering images and setting them into motion with a user’s scrolling. The key to making this work is to have the background image move slowly while images in the foreground move at a more rapid pace.

One of my favorite advertising quotes came from the Englishman, William Lever, when he said, “I know half my advertising isn’t working, I just don’t know which half." And like a lot of advertising, Lever probably stole the quote from John Wanamaker who said something similar a few years earlier.

Google’s new secret formula uses more than 200 factors to determine your website’s page rank? Successfully navigating this algorithm can mean the difference between potential customers finding your business or passing you by when they search online.

You can expect only about 1% of your fans to return to your Facebook business page after their first like. Nothing personal, that's just how it works. Here are some ways to get more love out of your Facebook marketing relationship.

Peter Drucker lives on as one of the greatest business and management minds of the last 100 years. If he had blogged, he would have had millions of followers. As a content marketer, the most important insight I can share is to think like Drucker when you're ready to write.

The Wisconsin Potato & Vegetable Growers Association delivers on its Content Marketing objectives through an integrated strategy of social media, multiple websites, and traditional platforms. You might say when it comes to marketing integration, these guys are deeply rooted and very well-grounded.

Why do the first three R’s get all the glory? Repurposing content is a valuable marketing strategy. But repurpose needs a rebrand. To make a lasting impression, take your content to the next level.